Care providers in London compete for staff with the NHS, hospitality and retail, all within a short commute of each other. Good candidates often have several offers at once, and many expect pay closer to the voluntary London Living Wage (£14.80 an hour for 2025/26) than the £12.71 legal minimum.

Travel matters too. A carer who lives in Enfield is unlikely to stay long in a role in Croydon, however good the home is. That's why we match candidates on journey time as well as experience, so the people we introduce can realistically get to early and late shifts.

Many of our London candidates are graduates in health and social care, psychology or related subjects who want a real career in care. They bring strong communication, reliability and a willingness to learn, and they're looking for homes that will develop them.